Michael Moszynski
Founder & CEO of LONDON Advertising
Michael Moszynski graduated from LSE and worked for the Saatchi Brothers for over 20 years. Having run large global clients from London he then set up M&C Saatchi’s offices in Hong Kong, New York, London, Africa and The Middle East. In 2008 Michael launched LONDON Advertising as a new type of global agency, working from one office in London and using technology to disrupt the existing large, slow and bureaucratic networks. Michael has worked with entrepreneurs on every continent to create successful global brands that were able to exit for billions of dollars, including lastminute.com, Ketel One Vodka and Glo Mobile. He has ‘used the difficulty’ of crises to build his own brand. In 2012 he offered a £100,000 prize to find the best digital marketing talent. He incubated the winning idea and secured £4m investment, making it the most invested tech start-up in Europe. In the midst of COVID, he launched a major TV, Outdoor and Digital campaign to promote the benefits of advertising in a recession which has according to a recent poll made LONDON Advertising the best-known agency in the UK.
